Challenge Factory is powered by a diverse, intergenerational team of core members, trusted advisors, and research professionals. We are also supported by an international advisory board.
Each of these team members contributes unique value to our Research-to-Practice model. All of us share a deep commitment to helping clients build more productive people, organizations, and economies.
Our team
Lisa Taylor
Barbara Wilson
| Barbara Wilson |
Taryn Blanchard
| Taryn Blanchard |
Justin Doran
| Justin Doran |
Keka DasGupta
Emma James
![]() | Emma James |
Mariel Ferreras
![]() | Mariel Ferreras |
Carli Fink
| Carli Fink |
Emily Carew
| Emily Carew |
Jennifer St. Denis
| Jennifer St. Denis |
Elizabeth Shechtman
| Elizabeth Shechtman |
Taylor Howard
| Taylor Howard |
Candy Ho
| Candy Ho |
Sheila Rider
| Sheila Rider |
Bob Cavnar
| Bob Cavnar |
Elaine Cruise Smith
| Elaine Cruise Smith |
Our advisory board
Cathy Barr
| Cathy Barr, PhDCathy Barr recently retired from a 35+ year career that spanned academia and the nonprofit sector. She has a PhD in political science from York University and spent several years as a faculty member at Wilfrid Laurier University. In 2002, she moved to the nonprofit sector, becoming Director of Research for the Canadian Centre for Philanthropy (now Imagine Canada). She remained there for 22 years in various positions, including Vice President, Research. While at Imagine Canada, Cathy led dozens of data, research, and knowledge mobilization projects. She was also the founding Director of the Insurance & Liability Resource Centre for Nonprofits and led the creation of Imagine Canada’s Standards Program. In later years, she was involved in several national public policy and advocacy initiatives and chaired the Federal Nonprofit Data Coalition. Cathy currently holds positions as Senior Advisor, Research & Data at Imagine Canada and Adjunct Research Professor with the School of Public Policy & Administration at Carleton University. She continues her involvement with the Federal Nonprofit Data Coalition and co-chairs the External Advisory Committee for Statistics Canada’s Nonprofits and their Diversity Project. She is also a member of the Board of Directors of the Association of Nonprofit & Social Economy Research. |
Trevor Buttrum
| Trevor ButtrumTrevor Buttrum is an award-winning leader with 20+ years of experience in recruitment strategy, career education, and fostering inclusive talent pipelines. In 2022, he became Executive Director of the Canadian Association of Career Educators and Employers (CACEE), which provides national leadership, resources, and a network of expertise and professional development to help members excel in supporting students in their journey from post-secondary studies to career success. Before joining CACEE, Trevor was Director of Operations at TalentEgg and led a national career education program at the Insurance Institute of Canada. A recognized advocate for Inclusion, Diversity, Equity, and Accessibility (IDEA), Trevor lends his lived and professional experience through speaking engagements and initiatives focused on advancing IDEA in career development, recruitment, and post-secondary education. Trevor’s leadership and work has earned multiple accolades, including Best Recruitment Branding Strategy for a Professional or Industry Association (TalentEgg Awards, 2021), Campus Recruiter of the Year (TalentEgg, 2018), and the Moe Ktytor Award of Merit (CACEE, 2017). Trevor has also served on the National Advisory Council for the David C. Onley Initiative 2.0 (Accessibility Institute – Carleton University), the National Career Development Advocacy Strategy Working Group (CERIC), the Hidden Sector, Hidden Talent Initiative Steering Committee (Challenge Factory, CERIC, and the Canadian Career Development Foundation), and the National Stakeholder Committee (CCDF), contributing to the evolution of the Canadian Career Development Standards & Guidelines to a pan-Canadian Competency Framework and template for national certification. His passion is supported by post-graduate studies in Adult Education and Career Development. |
Christine Hall
| Christine HallChristine Hall is a career development practitioner with a background that spans over 20 years in client development, sales, and marketing. Christine’s journey has taken her from corporate roles at Ticketmaster, where she built strong client relationships and led key accounts, to senior leadership positions like Vice President of Client Development at Box of Crayons, where she helped guide the company through growth and change. While her early career focused on sales and business development, her true passion has always been helping people find alignment with their goals and purpose in their work. In 2021, Christine made the decision to pivot into the career development field. She now works as an Employment Specialist with the Halton Multicultural Council, supporting newcomers exploring new career paths and adapting to the Canadian labour market. She also collaborates with the Syrian Canadian Foundation as a facilitator for newcomer women entrepreneurs building strong business foundations through the N.E.W. Venture program. With eight years of governance experience on the Board of Directors at Forestwood Coop, she brings a thoughtful, people-focused approach to all her work. Knowing the power of our actions to shape the future, Christine is inspired by how small shifts in focus, strategic collaboration, and meaningful partnerships can create positive, lasting change in both personal and professional contexts. Christine holds a Post-Graduate Certificate in Public Relations from Humber College and a Bachelor of Arts from Western University. She continues to build on her skills with certificates in career development, social impact strategy, and DEI. |
Karine Lachapelle
| Karine LachapelleKarine Lachapelle enrolled in the Canadian Armed Forces in 1996 after studying the Middle East and Russia at the Université de Montréal. After completing the Basic Intelligence Officer Course in 1998, she was attached to 2nd Battalion, Royal 22e Regiment in Valcartier, Quebec, and deployed to the Former Yugoslavia, where she served as Battalion Intelligence Officer, supporting NATO stabilization efforts in the Balkans. After working in Ottawa, Karine returned to CFB Valcartier in 2004, where she was Opposing Force Officer at the Valcartier Simulation Training Center. An innovative leader, she saw the value of experiential learning, introducing a first-person computer training platform to increase situational awareness for units preparing to deploy to Kandahar, Afghanistan. In 2006, Karine was invited to serve with the Canadian Special Operations Regiment (CSOR) in Petawawa, Ontario, where she remained until 2011. She served as Fusion Officer, integrating Intelligence and Operational data in support of Special Operations missions in the Sahel, Caribbean, and Afghanistan, including a deployment to Kandahar with a Special Operations Task Force in 2009 as part of the US-led Operation Enduring Freedom. Following three years at NATO’s Supreme Headquarters Allied Powers Europe in Belgium, Karine retired from the Department of National Defence in 2014. Since 2016, Karine has worked at Barrick Gold Corporation, where she is Senior Manager, Group Risk Management & Business Assurance. Karine is responsible for the quarterly Group Risk report to the Board, the annual enterprise-wide risk assessment, and conducting operational audits in support of the audit plan for the North America region. Karine has worked and traveled in Africa, the Middle East, Europe, and the United States. She is married and has two adult children. She is fluently bilingual English/French. |
Stephanie Robinson
| Stephanie RobinsonStephanie Robinson is General Counsel at Thomvest, where she oversees legal and compliance matters. Previously, she was Associate General Counsel & Managing Director at BMO Financial Group, where she and her team supported Global Corporate Banking for Capital Markets. Prior to joining BMO, Stephanie was an equity partner in the Financial Services Group of McMillan LLP. She is a Certified Anti-Money Laundering Specialist (CAMS), a Fellow of the American College of Commercial Finance Lawyers (ACCFL), and an instructor in the Osgoode Hall Law School Professional LLM program in Financial Law. Stephanie graduated from Queen’s University and the JD/MBA program at Osgoode Hall and Schulich School of Business. She served as the Director of Governance on the Board of Directors of Girl Guides of Canada from 2019-2022. |
Ulrich Scharf
| Ulrich ScharfUlrich Scharf is the co-founder and Managing Director of SkillLab. SkillLab empowers employment and career services with technology that creates equitable labour markets through the universal language of skills. The Amsterdam-based impact business captures people’s unique experience, using AI to create an accessible profile of their skills. This enables people to explore their fit in the labour market and reveal how education and training can unlock their future opportunities. Prior to SkillLab, Ulrich headed product development at GRESB to build a platform that assesses environmental, social, and governance (ESG) performance data, which is now used annually to assess over $6.5 trillion USD in investment portfolios. He also co-founded rootAbility, a social business that drives the sustainability transition of the European higher education sector, as well as the Maastricht University Green Office, an award-winning sustainability hub and project engine. A serial social entrepreneur at heart, Ulrich studied Economics at Maastricht University and completed an apprenticeship as a banker in Germany. |
Celebrating the life and legacy of Emree Siaroff (1969-2025)
Emree Siaroff served as Challenge Factory’s Vice President from 2021 to 2025. After decades of leadership roles in global human resources, Emree joined us to find his Legacy Career®, where he could use his expertise and experience to pursue collaborative activities that gave him purpose. Emree brought wisdom, integrity, and heart to everything he did. His passion for helping people, commitment to human-based workplaces, and belief in the power of culture helped shape who we are as a company.
In his personal time, Emree was an early and dedicated supporter of the Pay It Forward Scholarship, which recognizes and supports high school students entering post-secondary education who demonstrate a meaningful commitment to giving back to their communities. His belief in paying it forward reflected the same principles he brought to his work and relationships.
Emree’s influence lives on in our team, our work, and the impact we continue to make. He is deeply missed and forever part of Challenge Factory’s story.























