Our team

With over 20 years of experience as a learning, talent management, and career development professional, I’ve held leadership and consulting positions with organizations ranging from large for-profit corporations to community-based non-profits. My approach combines my strengths as a coach, educator, and trusted advisor, enabling individuals and organizations to break through barriers and unlock their full potential.

During my extensive work in the financial services sector, I focused on improving individual development and career literacy across entire organizations. I also worked with internal business teams on strategies and tactics to enrich their integrated talent development plans. In resource-limited non-profit organizations, I built and nurtured strategic partnerships, leveraged data-driven insights, and efficiently managed programs and relationships to drive organizational success and impact.

In 2012, I discovered career development as a profession and knew I had found my calling. As a consultant, I’ve provided clients with labour market analysis, interest holder mapping, client surveys, model and framework development, and actionable recommendations. I am proud to be a Certified Career Development Practitioner (CCDP).

As Challenge Factory’s Consulting Director, I play a key role in delivering high-value, impactful consulting engagements. I work directly with our clients to help them develop and implement solutions in areas of career development, workforce development, leadership development, and human-centric workplaces.

I’m the creative force behind Challenge Factory’s visual identity and online presence. I have an affinity for simple, minimalistic designs that tell a story. As the Marketing & Graphic Design Coordinator at Challenge Factory, I play a central role in developing and executing marketing campaigns, designing compelling graphics, presentations, and other content, and promoting the company’s brand. I led an overhaul of Challenge Factory’s brand portfolio—including the logo, typography, slide decks, newsletter graphics, and other visual assets—and continue to elevate the company’s social media, websites, and publications. I’m especially proud of my work on Workforce Architecture magazine and Hidden Sector, Hidden Talent: Mapping Canada’s Career Development Sector, a 300-page research report that presents a data-rich evidence base using human-centric design.

I’m known for my ability to think creatively, tackle every challenge with grace, and deliver results. I always recognize the importance of collaboration and meeting deadlines. In addition to working with Challenge Factory, I’ve worked as a freelance designer with start-ups, small businesses, and social media influencers on projects including branding, illustration, and web design. I value continuous learning and growth, having earned a Diploma of Education, Graphic Design, from Algonquin College’s School of Media & Design, and I’m currently pursuing a second Diploma in Computer Programming from Algonquin’s School of Advanced Technology.

I am a Certified Career Development Practitioner (CCDP®) passionate about bringing a contemporary, evidence-based approach to career development. As a Workforce & Learning Consultant with Challenge Factory, I leverage my expertise in career and workforce development, higher education, and curriculum design to help clients create workplaces where people thrive.

With 10 years of experience working at the intersection of education and career development, I enable success by catalyzing change at the individual, group, and systems levels. I have advised 1,800+ people on their careers; designed, facilitated, and taught workshops and courses about careers; developed award-winning career tools; scaled programs that engaged hundreds of students; helped academic departments embed career learning into academic programs; and developed the strategy to deliver multi-million dollar workforce development programs for Ontario’s automotive sector. These varied experiences shape my nuanced understanding of how structures and systems impact people’s learning experiences and career outcomes.

I hold a Master of Science from Northeastern University in Boston, a Bachelor of Education from the University of Ottawa, and a Bachelor of Arts (Honours) in Psychology from Queen’s University. In addition to my work with Challenge Factory, I’m also a Sessional Instructor at the University of Toronto.

As a Research Associate at Challenge Factory, I contribute to applied research that explores the changing nature of work, labour market dynamics, and career development systems. My work ranges from building research frameworks and recruitment protocols to analyzing onboarding practices and supporting national case study research on career development tools and strategies. I also lead our exploration of international expansion opportunities, drawing on global labour trends and policy landscapes to identify potential strategic partnerships.

I’m currently completing a Master’s in International Development and Globalization at the University of Ottawa, where my thesis examines how political generations and national identity evolve in post-authoritarian contexts, with a focus on Taiwan. As a Research Assistant on the Life in Covid Study Research Team, I contribute to a mixed-methods study examining the experiences of children, teens, and older adults during the COVID-19 pandemic. My academic and professional research blends qualitative methods, geographic frameworks, and community-engaged approaches—often situated at the intersection of generational identity, political transformation, and social change.

Beyond the workplace, I’m passionate about film, literature, and creating community through thoughtful conversations and shared experiences.

As a Project Coordinator & Administrative Associate at Challenge Factory, I support business development, human resources, and client delivery by bringing structure, energy, and a people-first mindset to everything I do. 

Currently pursuing a degree in Human Resources at Georgian College, I have a strong background in operations and hospitality leadership. My hands-on experience includes staff onboarding, training, conflict resolution, and performance management. Recognized for being strategic, collaborative, and detail-oriented, I thrive in fast-paced environments where clear communication and proactive problem-solving are key. 

I’m passionate about creating inclusive, high-performing workplace cultures and I’m thrilled to apply my skills at Challenge Factory. With a solid foundation in HR best practices, including compliance, talent development, and communication strategy, I’m committed to advancing organizational goals and fostering employee engagement and growth. 

As Challenge Factory’s Economics & Labour Market Associate, I take a data-driven approach to understanding workforce trends and shaping effective policy and organizational strategy. My work combines economic modelling, labour market analysis, and qualitative insights to make sense of how work is evolving—and what that means for the people and systems at its core.

I lead research across a range of national and sectoral initiatives, including a study on interprovincial trade barriers and projects focused on inclusive employment. In these efforts, we examine systemic barriers and co-develop practical, interest holder-informed solutions to improve access and equity across the workforce.

My background spans economics, public policy, and organizational governance. Before joining Challenge Factory, I held senior elected leadership roles with the University of Toronto Students’ Union, where I managed multimillion-dollar budgets, advanced health and housing policy reforms, and led a landmark real estate project to support affordable student housing. I have a Bachelor of Arts from the University of Toronto in Economics and Bioethics.

Working at the intersection of research, advocacy, and systems change, I’m committed to making labour market data meaningful, accessible, and impactful.

What matters to me is fostering authenticity in the workplace and cultivating a culture of safety and trust where people, ideas, and business can flourish harmoniously.

I am a solution-focused businessperson with a background and expertise in Human Resources leadership. I find joy in building strategy, pragmatic problem-solving, innovation, and growth. I have been told that I am a trusted, forward-thinking advisor and consummate relationship manager who takes a hands-on approach in developing emerging leaders and helping individuals and organizations succeed.

I have 25+ years of senior Human Resources leadership and a reputation for developing talent and creating engaged and energized teams. I am proud to say that I have twice been named to HRD Magazine’s Hot List, the who’s who of Canada’s HR Executives working to impact business outcomes and achieve overall excellence in all aspects of HR.

I have held senior HR positions with St. Joseph Communications, Worldlynx Wireless/Bell Mobility, and Hudson’s Bay Company. In addition to holding CHRP and CHRL designations, I have experience in numerous industries—including technology, financial, manufacturing, and consumer packaged goods.

I am passionate about guiding individuals toward their fullest potential and their own unique versions of success. In my personal time, I find fulfillment in coaching mid-life women to live their best lives through fitness, nutrition, and mindset coaching. It is my life’s purpose to facilitate transformative journeys where individuals and organizations embrace their strengths and overcome obstacles to reach their goals.